Reddit delivered strong earnings, but the numbers beneath the surface tell a different story. Slowing logged-in user growth and AI-powered search could threaten the platform's long-term value.
  • Scrubbles@poptalk.scrubbles.techEnglish
    80·
    2 days ago

    On paper, logged-out users look like a bright spot after growing 27%. In reality, they’re much less valuable. Logged-in users create posts, comment, subscribe to communities, and develop habits that advertisers value. Logged-out visitors often arrive through search, consume a single page, and leave.

    Yeah, what did we fucking say. I had some millions of karma on reddit. Then they shut down my app, and I up and left. A good chunk of other members of posters and commenters left as well. They shrugged us off. We’re only a few percent.

    Except for the 90-9-1 rule. Of a user base on average 90% will lurk/vote only, 9% will comment, and 1% will post. So it doesn’t matter if it’s a small percentage of your total users, if it’s a good chunk of the people who post and comment you’re fucking yourself.

    Just checked and I have crossed over 1000 posts here and have tens of thousands of comments. All unmonitized, all useless to reddit. Enjoy your AI comments, reddit.

    • jherazob@beehaw.orgEnglish
      4·
      7 hours ago

      I was on Reddit for 17 years. I let way too many shitstorms and skeevy behavior by the company pass because hey, it’s Reddit, it’s essentially part of my life now, where else will i go? Then the APIcalypse happened and it was the straw that broke the camel’s back, wiped out all my comments and left. I have found no real replacement of it (just bits and pieces that kinda do similar things together as an inadequate replacement) but still don’t regret it and despise the owners that ruined one of the best resources we had on the internet. May they fall into utter ruin.

    • Smoke@beehaw.orgEnglish
      9·
      15 hours ago

      Of a user base on average 90% will lurk/vote only, 9% will comment, and 1% will post.

      Oh come on, the ratio can’t be that extreme. The Pareto principle only say- hang on…

      Looks up how many posts in this community are from remington@beehaw.org

      I’d like to retract my previous comment and agree wholeheartedly.

    • HobbitFoot @thelemmy.clubEnglish
      30·
      2 days ago

      The problem that the current Reddit leadership had was that they didn’t want to share power with the stakeholders it had previously relied on to generate growth. Reddit was getting free content, moderation, and even some dev resources. There was a path in which Reddit could have maintained its ecosystem while still being profitable, but spez chose to be like every other social network.

  • Deyis@beehaw.org
    57·
    2 days ago

    But if reddit disappears, where am I going to go to see comment sections full of insufferable assholes?

  • tengkuizdihar@programming.dev
    37·
    2 days ago

    BUT AI IS THE FUTURE PLEASE BRO JUST ONE MORE GPU JUST ONE MORE BOOK JUST ONE MORE RESEARCH ITS GOING TO BE GOOD IT WILL REPLACE EVERYONE PLEASE BRO

  • Sibshops@lemmy.myserv.one
    27·
    2 days ago

    Reddit’s constant effort to control the narrative is kind of catching up with them. They push content they deem acceptable and silence content they don’t like. At least lemmy is a real place on the internet.

  • Thorry@feddit.org
    9·
    2 days ago

    Step 1: Sell data to AI companies Step 2: ??? Step 3: Profit

    They are now finding out step 2 is getting absolutely destroyed by AI not sending people along to their platform. And the profit in step 3 is for the AI companies, not for them.

    These CEOs are so shortsighted it’s beyond belief. Sure Google paid hundreds of millions for the data, but in turn it’s a death sentence for the platform. But hey it was money in the short term right?