Most Gen Z-ers can’t legally buy alcohol yet.
And illegal consumption doesn’t make it into the statistic.I hate to break it to you but the oldest of gen z start turning 30 next year…
Isn’t the legal drinking age in the US 35 or something like that?
57 actually. That’s why the numbers are so high for boomers and Gen x, we have to get them to buy the booze for us.
Cries in 39 year old Millennial
Oh that’s my favourite spot in the stall! Thank you, friend!
They have to buy the booze cuz you’re even poorer than them
That’s cause I spend all my money on avocado toast.
Worth it though !
What about the youngest? I never know where cut off is.
I thought the cutoff was 2010, but apparently it’s 2012, so the youngest are 14. Each generation spans about 15 years.
Bingo. Yet another example of an age effect being attributed to a generational difference. I’m so tired of these horoscope-like characterizations of people
Poor.
The point of alcohol is to not remember your poverty 🙃
To hell with poverty… let’s get drunk on cheap wine…
Yes but liver disease is expensive.
Legitimately I think it’s because Gen Z and below are horribly anxious and not very social. We really fucked these kids’ confidence over at every opportunity and now we’re wondering why they’re not going out to parties and stuff and why they’re not really dating.
Weed is clearly superior (at lest for me)
Vaping is massive with them too.
Yeah but how was the data collected? At bars and pubs? The cost of alcohol has always been pricey but its been very expensive for gen z. We had pre-drinks before going out and then didnt spend much at the pub coz we were already on a few things. Im in my 30s now and i still do predrinks before going somewhere or i just dont drink coz im not paying $20 for a shot of gin with some tonic water
Because alcohol is bad for you?
Our parents were still told that a glass of wine a day was healthy.
tiktok and youtube thats why. that pretty much is the new alcohol. Also things GLP-1, omezpic, and WEGOVY also is a threat to alcohol industry.
GLP-1, omezpic, and WEGOVY also is a threat to alcohol industry.
Why? Do thin people not drink?
Ozempic and the like also affect impulse control (and a whole lot of other stuff, the health effect research is technically ongoing).
So if you’re on it you don’t feel the desire to snack, it helps you moderate yourself, and I guess it stands to reason it would lower the impulse to drink too.
Though I’m just guessing here, take this with a grain of salt.
Because people don’t have unlimited money, I guess.
The generation that won’t answer their phone or door and that doesn’t spend much time with friends. You don’t say.
I’m surprised millennials didn’t kick that habit. But it was bound to happen. Alcohol doesn’t taste like something good at all.
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Gen Zs grew up watching all kinds of messages about drinking and driving, probably saw relatives screw up their lives with DUIs. Going out to drink isn’t an attractive idea.
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Gen Zs are the generation with the least acces to decent wages, and alcohol in restaurants and bars has become extremely expensive. Going out drinking costs way too much.
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Weed is easily available, and far cheaper. You can easily blow $50 in a bar in one evening, while $50 can buy enough weed for a week, and you won’t be waking up hungover every morning.
It’s not just Gen Z, I’m an old guy, and I don’t like to drink when I go out. I might have a beer with dinner, but never more than one. I’d never drink more than a couple and drive home. You can get a DUI even if you aren’t feeling the effects, and I can’t deal with that. I’ll just drink at home.
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Can’t speak for them Zoomers in the US, but my guess would be that Corona is responsible for the sharp decline. Most of GenZ reached drinking age around that time and boozing alone is by far not as fun as in a group.
I suspect it has to do with what their primary activities are. Perhaps they’re spending less time in groups and more time isolated, communicating digitally.
I’m wondering how this is calculated? Is the data tracked by IDs scanned and birthdays entered at registers?
Wow, I don’t spend nearly this amount on alcohol
Those are rookie numbers. Gotta push em up
Don’t worry, I’m bringing the average back up again.
It was never the avacodo toast preventing millenials from buying a house. It was the $34 Billion they each spent every year on booze.
If only they knew how to budget.
Considering half of Gen Z isn’t even legal drinking age yet, this isn’t too surprising.
Also, THC drinks are all over the US now and very popular. Most of my (young millennial) friends there barely drink alcohol and have swapped them with gummies and seltzers.
Plus with declining birthrates in developed countries there are probably fewer overall Gen Z people than older cohorts. So even if they drank at the same rate you could still expect the absolute amount of alcohol consumption to be lower.
By that logic it should be around 10B by now
People in their 20s tend to buy well drinks and cheap beer unless they’re independently wealthy. Older people tend to have more expensive, or at least more specific, preferences.
Raw spending doesn’t mean much in isolation.
No because the half that currently can’t drink might drink twice as much








