In the first 6 months of 2023, Fiat Sold a total of 280 cars. There are currently 357 Fiat dealerships in the US.
https://www.goodcarbadcar.net/fiat-us-sales-figures https://www.scrapehero.com/location-reports/Fiat-USA/
In the first 6 months of 2023, Fiat Sold a total of 280 cars. There are currently 357 Fiat dealerships in the US.
https://www.goodcarbadcar.net/fiat-us-sales-figures https://www.scrapehero.com/location-reports/Fiat-USA/
If fiat wants to establish themselves here, start selling a sub 25k manual coupe. Get young people excited about the brand by putting affordable, desirable cars on the road.
There is no money to be made in sub25k manual anything.
Young people in 2023 don’t want a manual transmission and they don’t want a coupe.