Looks like we have 2 so far.
- The Lucid Gravity-looks amazing.
- Subaru Forrester-ICE.
My question, why would a OEM spend all the effort to get PR on a gas car. To me personally its like boasting old tech. ie Apple using usb-c. Maybe im biased.
Looks like we have 2 so far.
My question, why would a OEM spend all the effort to get PR on a gas car. To me personally its like boasting old tech. ie Apple using usb-c. Maybe im biased.
Gotta disagree with that sentiment. Feel like this is actually a good way to differentiate between their offerings.
We’ve always used the term PHEV (Plugin Hybrid Electric Vehicle) take away the plug and it’s HEV. I don’t see the problem. Remember Marketing/Advertising is about communicating things as simply as possible and connect to consumers with meaningful verbiage, not about explaining technicalities.