Disclaimer: This is a summary of yesterdays AGM. This thread uses FC Bayern Official and u/imiasanmia as source material. You will only get a summary here as, of course, the actual speeches were longer and more detailed. I added links to Bayerns official homepage for the whole speech (including text and video) of Hainer, Dreesen and Diederich. For more informations i recommend to read them (i linked the German articles though). Have fun!
Introduction
Watch relive here
Thomas Tuchel applauded by the club’s members as he arrives at the AGM
Tuchel with Hoeneß and Freund at the AGM
Agenda Item 1: Report of the President - Herbert Hainer Speech
President Herbert Hainer: “At FC Bayern, we have been using the word dialog in capital letters for a long time. Together with you, we have developed a series of dialog formats to regularly discuss with you what is on your mind.”
Hainer on the goal for 2024: “Our goal for 2024 is clear: the 12th championship in a row. The 12 stands for you, dear members, for your support. This title would belong to you even more than usual! Let’s continue to write history together!”
On the amendment to the statutes: “It makes our club more modern and progressive and further strengthens the rights of the members. We as the Executive Committee will always be in favor of an in-person Annual General Meeting!”
President Hainer concluded with words to the members and fans: “Manuel Neuer keeps our box clean, Joshua Kimmich distributes the balls, Harry Kane scores the goals - and Thomas Müller is just Thomas Müller! But you, who are sitting here today, you are the heart that drives our entire club. Let’s always look to the future with optimism. The future always means: FC Bayern.”
Hainer on Mazraoui’s Instagram post: “One thing is clear - Something like that must not happen again. Generally speaking, anti-semitism has no place in our world. We wish for peace in the world.”
Hainer: “I would like to thank Julian Nagelsmann for the 2022 league title – and we wish him all the best and much success with the national team.” (applause from the members)
Hainer on Kahn and Salihamidžić: “Unfortunately, we had reached a point on the supervisory board where we decided that something had to be changed. Of course, Oliver and Hasan will remain FC Bayern icons”
Hainer to Christoph Freund: “We are pleased that you are working together with Jochen Sauer to develop more talent on the Campus again. Jamal Musiala, Josip Stanišić, Frans Krätzig and Aleksandar Pavlović are just the beginning. We need more players made by FC Bayern who will make history for us”
Agenda Item 2: Report of the Vice President - Prof. Dieter Mayer and Walter Mennekes
[nothing available]
Agenda Item 3: Report of the auditors on the annual financial statements
Auditor’s recommendation: All documents had been duly submitted and the accounts had been properly kept. Singer therefore requested that the actions of the Executive Committee be approved.
Agenda Item 4: Discharge of the Executive Committee
Clear majority: The actions of the Presidium were approved by the members present. President Herbert Hainer thanks them for their trust and declares: “We will not disappoint them!”
Info: A discharge of the Management Board means an acquittal from claims for enrichment and damages. In this way, the Executive Board is absolved of personal liability. The general meeting is responsible for this and can exonerate the board by trusting the actions of the chairman and standing behind him and his actions. The presentation of the annual report at the general meeting is a key basis for this.
Agenda item 5: Report of the board
- CEO Jan-Christan Dreesen: Speech
A trailer for GenerationWembley is shown on the screen. CEO Dreesen comments: “This togetherness, this unshakeable team spirit - they were and are the pillars of our success. We always had outstanding individual players at FC Bayern, but we could only win the big titles if everyone sacrificed for each other and put the club above themselves.”
Dreesen mentions that FC Bayern has over 4500 fan clubs and 360,000 fan club members.
Dreesen made an appeal to the Bundesliga: “The principle of solidarity applies - for everyone! Everyone must be prepared to break new ground, because this is the only way the Bundesliga can remain internationally competitive. We must all work hard to significantly increase revenue from international marketing. The summer tours are just a small building block, but I call on all clubs to make themselves more visible. This summer break, only BVB and FC Bayern were on the road - that’s not enough.”
Jan-Christian Dreesen on his change of role from CFO to CEO: “Who would have thought? A year ago I said goodbye after we had the most successful period in the club’s history both from a sporting and economical point of view. Thank you for always seeing more in me than just the man of numbers”
Dreesen on the goals for the season: “The league title and London. The final of the Champions League will take place at Wembley Stadium in 2024 and we’ll do everything we can to get there”
“We want to be approachable and tangible, we want to create real closeness and not just flicker across the screens. My wish is that every child in the world knows FC Bayern - but that we also honor and respect our roots and traditions.”
Dreesen on Mazraoui: “FC Bayern must stand up to the hatred. Noussair Mazraoui made it clear that he does not harbor any inhumane ideas. But one thing is clear: if there’s misconduct in the future, there will be appropriate sanctions”
Dreesen on Daniel Peretz: “These are very, very difficult weeks for him and his family. We stand by his side – just as we as a club stand by Israel’s side”
Dreesen on Harry Kane: “We went all in, and we were lucky that it was worth it. Even though 100 million transfers will certainly remain the exception. A real #9 that fits Bayern’s DNA perfectly. We’re happy that he’s now wearing the right shirt: Harry Kane. A great athlete and a real gentleman. Never before have so many people visited our social media channels as on the day he arrived. We want to help him add a few more titles to his career”
Dreesen on the members’ applause for Ulreich: “I hope he heard that, maybe it will be easier for him then to sign his new contract” Applause
Dreesen on Manuel Neuer: “We are delighted that our five-time world best goalkeeper has returned to his old workplace. The fish belongs in the water, Manuel in goal, it’s that simple.”
Dreesen on the Campus: “Welcome, Christoph Freund. He was previously at Red Bull Salzburg. He has become champion eight times there. He already worked there with Jochen Sauer. We want to bring in more talent. Aleksandar Pavlović and Frans Krätzig are wonderful examples, both of whom we recently awarded professional contracts.”
Our CEO concludes: “The GenerationWembley motto applies to us all. Stay hungry, stick together and never give up!”
- CFO Dr. Michael Diederich: Speech
Today is a very special day for me, I’m practically the new kid on the block at FC Bayern. It is a great honor and a privilege for me to stand here in front of you today!"
“Everything we generate is invested in sport. For us, it’s always about sport first and foremost. Our claim remains: national and international top class. Our most important return on investment is titles!”
“Sporting success in a national and international context is what drives us - economic solidity was our mantra, is our mantra and will be our mantra in the future!”
“FC Bayern can once again look back on an extraordinarily successful financial year. In a difficult macroeconomic environment characterized by inflation and a recession in Germany, we have achieved record sales and a significant increase in profitability compared to the previous season. This result demonstrates our financial strength and raises our equity to a new record level. At the same time, FC Bayern remains debt-free - an exceptional phenomenon in top European soccer and a further sign of our financial independence.”
At the end, the most important facts from CFO Michael Diederich:
- your FCB brought in a record turnover last year!
- your FCB is a beacon in terms of equity!
- your club is a leader in Europe in terms of marketing
- your FCB pays a top dividend!
Seperate article: Record sales in difficult economic times
Interesting fact: Diederich reveals that just on the weekend Harry Kane signed his contract, around 20,000 Kane shirts were sold
Additional:
Bayern announce record numbers for the 2022/23 season: €854.2m turnover (+28%). Profit before taxes more than tripled and rose from 17.1 million euros to 54.5 million euros. The annual surplus increased to 35.7 million euros, an increase of 23 million euros compared to the previous season. Graphic
Sponsoring, game operations, merchandising and transfer revenues have all increased in the past financial year Graphic
Revenues from domestic TV rights have been declining in the past few years. CFO Michael Diederich criticizes: “Let me just point out here: a lack of know-how in the marketing of international TV rights cannot be compensated for with a bank loan - a different approach and different solutions are needed” (2018/19 113,2 to 2022/23 89,9 = 21% decrease)
536M€ Equity Capital (32,5M€ increase), Equity Share 61%, 0€ liabilities
Agenda Item 6: Election of the auditing company for the annual financial statements.
The auditing company was confirmed with only 13 votes against and 34 abstentions.
Agenda Item 7: The members can now vote on the Executive Committee’s proposal to revise the club’s articles of association and submitted membership applications.
The Executive Committee’s motion to amend the Articles of Association was adopted with 123 votes against, 78 abstentions and an overwhelming 1,432 votes in favor. (92%)
Agenda Item 8: Others (for example Member Reports)
Some of the topics brought up by club members in their speeches:
- a member emphasized that the club’s colours are red and white, wondering why Galatasaray played in their home kit at Allianz Arena while Bayern wore the away kit
- criticism of some fans who sold their tickets to Galatasaray fans at the recent champions league game
- there should be more public training sessions to give the fans a chance to be close to the team
- a member gave a speech against racism and anti-Semitism and advocated that right-wing extremists should consistently be excluded from the club
- criticism of the traffic situation around Allianz Arena during the home games and how difficult it is to get to the upper tier of the stadium
- praise to the club for taking a protective stance for Thomas Tuchel after criticism from TV experts, saying: ‘Protect our coach’
- a member says he’d rather win ‘only’ 7 titles in the next 10 years and see more homegrown players with identification for the club being promoted than win the title with a 20-point gap every year while ignoring homegrown players (citing the example of Lukas Schneller as possible long-term Neuer successor)
- a member suggests boycotting Sky interviews or just answer with ‘no comment’ if they continue ‘bullying’ the club, the coach and the players
- a member criticized letting Stanisic and Pavard go without a replacement and pointed out that the squad is currently too thin to win the Champions League compared to 2013 (29 players) and 2020 (27 players). Work to be done in January
- a member criticized the sponsorship deal with Rwanda and quoted Human Rights Watch who said that this deal was a ‘very bad choice’ due to the human rights situation in Rwanda (“It’s just about money, human rights don’t matter”)
Bayerns official summary of yesterdays AGM, mainly in video format
What did he mean here?
The football segment is owned to 75% by the member-led club, and to 8.33% each by Audi, Allianz and Adidas. And when a shareholder-owned company makes profit, then it’s normal that the owners get money (dividends) from it. It’s 0.30€ per share, or a total of 9m€. The member-led club uses that to pay for other sport segments like Handball etc., and the 3 other owners get is as income.
Interesting! Of course it’s not unusual, but since the shares aren’t traded publicly, I guess I just never thought about the first team AG as such.
Might also be, because most clubs with this model aren’t anywhere near as profitable.