Most of the world’s biggest advertisers have stopped buying ads on Elon Musk’s X, exclusive new data shows::Musk and X CEO Linda Yaccarino have recently stated that most of the company’s top-spending advertisers from last year have returned.

  • dutchkimble@lemy.lol
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    1 year ago

    Just hypothetically, jokes and feelings aside for discussion sake, if we assume Elon had a plan after taking over (whether he did it by mistake or whatever) what do you think it could be?

    • TropicalDingdong@lemmy.world
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      1 year ago

      To use the platform to support rightwing candidates in fachist/ hostile takeovers of democratic governments.

      • HollandJim@lemmy.world
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        1 year ago

        This would make sense. His affiliations with state governments, which he plays against each other when looking to set up somewhere, would be reinforced if he could control the conversation. Then there’s China, where he’s the one beholden to the government, and he could offer some control to help shape their international image in return for just access to cheap labour and an export market, or to the Saudis where he can always find more funds.

    • snaggen@programming.dev
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      1 year ago

      Saudi Arabia felt Twitter was a problem, so they paid Elon to take it down in a way it wouldn’t come back.

    • peg@lemmy.world
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      1 year ago

      I think he was only interested in building a great big echo chamber for his own twisted ideas. Profitability is only a secondary concern.

    • lloram239@feddit.de
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      1 year ago

      The goal with the X rename was to make a western equivalent of WeChat, that’s a Chinese app for chatting, social media and payment. While X was the name of the payment company Elon had before it got turned into Paypal.

      Crux is, outside of the name change, we have yet to see “X” gain any more features that would bring it closer to WeChat, it’s still just a broken version of Twitter.

      • dutchkimble@lemy.lol
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        1 year ago

        This seems like the most plausible reply I got, but lkke you said, nothing has happened on that front yet