Everyone knows the tale of Brand X getting bought out by some faceless global conglomerate and going to shit, but does the opposite ever happen?

    • fakeman_pretendname@feddit.uk
      link
      fedilink
      arrow-up
      6
      ·
      1 year ago

      It’s quite fun tracing some of them back - especially the frontrunners which grew put of backmarkers (though often you find the backmarkers were themselves frontrunners 20 years earlie)r.

      For example, Tyrrell were world champions with Jackie Stewart in the 70s, but by the mid 1990s, they were pootling around at the back of the field with Ukyo Katayama.

      Tyrrell became British American Racing, which became Honda Racing, which became Braun GP, which became Mercedes, who up until Red Bull’s current dominance, were doing pretty well :)

    • IWantToFuckSpez@kbin.social
      link
      fedilink
      arrow-up
      3
      ·
      1 year ago

      Yeah only Ferrari, McLaren and Williams are still driving under the name it was founded with. Haas could maybe also be counted but it was created by buying up the assets of Manor/Marussia after it collapsed, they technically didn’t buy the Marussia team. I’m not sure if it is a whole new team or if most people working for Marussia just got rehired by Haas.

    • jonne@infosec.pub
      link
      fedilink
      arrow-up
      1
      ·
      1 year ago

      It’s hard to start a new team from scratch, and there’s pretty much always some team that’s struggling at the back, so usually it’s done this way. Andretti is trying to start one from scratch tho.